Epica Book Twenty One: Europe's Best Advertising (Epica: Europe's Best Advertising) (Bk. 21)

Journalists from 32 leading European magazines have judged these 900 ads to be the very best. Taken from print publications, Internet sites, commercials, direct marketing organizations, and packaging design projects, they are the honorees in the 2007 Epica, Europe’s premier creative awards show. Drawn from over 5,642 entries received from 732 companies in 47 countries, they were all judged on the originality of the creative idea and the superiority of its execution. With more than 1,000 color images, reproduced to the highest quality, the 21st annual edition provides a lasting record of these achievements. Advertisers, media planners, and graphic arts students worldwide will find it a unique source of information on contemporary European creative trends.